The full-chain, multi-category project of Qingdao Beer is speeding up, and the fourth brewery's fresh beer is seeing supply optimisation adjustments
A batch of new projects covering the upstream and downstream of the Qingdao beer industry have been launched, continuously expanding the industry's map; meanwhile, the popular bagged fresh beer from Factory Four, loved by locals and tourists alike, is undergoing a supply adjustment. Factory Four has not completely stopped production; only this bagged fresh beer is planned to be produced until 28 October and will no longer be supplied under the original label, with future fresh beer supply taken over by products from Factory Two and Factory Five. This fresh beer capacity adjustment is an optimisation of old production lines under the industry's upgrade and new project layout, keeping Qingdao fresh beer supply stable, while many projects will drive the beer industry towards a full-chain, high-end, and intelligent upgrade.